RPM has been Laifen’s entire persona for a number of years now. The Swift 4 Hair Dryer, out September 1, doesn’t drop that. It simply provides a second job description. Now the dryer’s supposed to interchange the oil you rub in after, not simply blast your hair dry quicker than the final mannequin did. Greater declare. Price really earlier than shopping for it on religion.
The nourishing angle
Laifen calls it the Nourishing Nozzle. Principally, it turns important oil right into a high-quality mist and pushes it out at a gentle 58°C when you’re drying, no less than per the spec sheet. There’s an ion system too: 400 million unfavourable, 70 million optimistic, supposedly there to chop static and maintain your scalp’s micro-environment in verify.
On paper, it’s not a loopy concept. Oil utilized when you’re drying, as a substitute of earlier than or after, would possibly unfold extra evenly than rubbing a number of drops in by hand. Would possibly. Whether or not it actually replaces a separate oil step is a distinct query, and it’s not one a spec sheet can reply. You’d have to run it aspect by aspect along with your traditional routine to truly know.
Velocity and management
Beneath the wellness discuss, additionally, you will discover a genuinely quick motor. Particularly, this motor delivers 115,000 RPM and 23m/s airflow. What impressed me was the truth that it claims to dry medium-length hair in 1.5 minutes. There’s additionally a sensor that apparently checks warmth 1,000 occasions a second to forestall overheating. Truthful sufficient, however the quantity that really issues to me is considerably completely different. Does drying this quick injury hair over time, or does it simply save ten minutes? Six warmth modes, magnetic easy and diffuser nozzles, and an LED ring to trace which mode you’re on spherical issues out.
Construct and on a regular basis use
Now let’s converse in regards to the design. This dryer is gentle, weighing solely 407g. There’s an aluminum alloy physique with a low-saturation metallic end, in Polished Platinum, Polished Titanium, or a Polished Burgundy gift-box version. With that weight and the slim deal with, you aren’t going to face the standard arm cramp up mid-blowout. Noise discount will get it right down to 59dB throughout six layers. If I’ve to carry it right down to an expertise, it will sound like a spec no person requested for till you’ve tried drying your hair at 6am with out waking the entire home.
Moreover, I’ve two smaller issues value mentioning. There’s Bluetooth app management for saving your individual drying routines. Plus, a magnetic filter Laifen claims cleans in three seconds. Why I’m particular about it’s because filter cleansing is commonly underrated. Solely till the dryer begins underperforming.
Pricing and the place it lands
At $199.99, it lands in premium territory, and I’m fairly impressed. 4-payment installments, 2-7 day transport, and a 30-day money-back assure can undoubtedly enable you to not really feel the burden an excessive amount of.
Thoughts it; Laifen isn’t strolling into this launch chilly. Euromonitor’s ranked it the highest high-speed hair dryer model, it holds 600+ patents, and it’s already bought in over 60 international locations. None of that proves the Nourishing Nozzle works as marketed. It does imply Laifen has a monitor document to guard, which counts for one thing.
Velocity alone doesn’t promote a $200 hair dryer anymore. However the Swift 4 Hair Dryer is betting greater than that with a particular 15% low cost provide that may routinely be utilized at checkout. Whether or not the Nourishing Nozzle earns the shelf area subsequent to the motor specs, or simply reads properly on a launch web page, is a query solely precise use solutions. As of now, this can be a hair dryer I’ll fortunately expertise even within the wee hours of the morning with out waking up the whole home.
Madhurima Nag is the Head of Content material at Gadget Movement. She side-hustles as a parenting and STEM influencer and likes to voice her opinion on product advertising and marketing, innovation and devices (after all!) basically.
